Ahad, 19 November 2023

eMPaT eNaM

 Semalam, harinya tiba lagi dalam suasana yang penuh nikmat. Alhamdulillah atas segala nikmat dan pemberian dariNya.

Kayuhan 3500 km


Merenung untuk meramal.

Rabu, 8 November 2023

MaJaS- UM

 Hampir seminggu yang lepas, hadir dan membentang dengan tajuk Budaya Kerja yang cuba menjelaskan antara dua budaya. 

Teruja kerana inilah pertama kali hadir setelah menjadi ahli MAJAS- (Malaysian Japanese Association) yang telah wujud lama di Malaysia. Diadakan ditempat di mana terdapatnya sarjana yang mengkaji berkaitan ilmu Asia Timur. Itulah dia Pusat Pengajian Asia Timur, Universiti Malaya.

Zoom: Paralel 1B


Membentang secara dalam talian pada hari pertama 3.11.2023 dan kemudian hadir ke FASS UM pada 4.11.2023 bagi mendengar sendiri perkembangan pengajian Jepun setelah lebih kurang 30 tahun keberadaannya di UM sejak tahun 1993.

Sehari 9.00 am- 10.30 pm

Terima kasih kepada semua yang telah menjayakan acara 3 dalam 1 ini dan semoga kajian berkaitan Jepun akan terus mekar.

Arigatou ありがとう

Maklumat lanjut. sila layari:

https://majasconference2023.glide.page/dl/6471c6/s/16bf8c/r/Uezq933QTpO.sfAVY01lBA

Rabu, 25 Oktober 2023

PeTaNG@UMS

 Hujan dan kadangkala terik, namun semuanya memberi kesan.


7 km

Saat mengayuh 
perasaan damai dan tenteram
Peluh yang mengalir 
mengimbau kenangan lalu 
dan terus menggamit kudrat 
dan rasa manusiawi
sedetik demi sedetik.



Selasa, 17 Oktober 2023

THe MeaNiNG oF ViRaL

Random Lecture

 Being viral for the purposed of marketing are related to the consumer and potential of return. But now days, with the variety of media social, being viral has potential for many purposed and from many reason. According to  Dianthe & Iskandar (2016):

"Viral term referred to quick sharable content from one to another. Viral video may define as widespread of popular video with get at least 100,000 views and quickly shared to other  through email, instant messages, and media sharing website (Wallsten, 2010)."

To analyze the reason of viral Dianthe & Iskandar (2016) explained: " Lots of reason behind video becomes viral has been studied by expertise. 

Pirouz et al. (2015) has mentioned humor, amazing and disgusting contents drive higher views. Further, content of video which has maximized the influence of strong emotion evoked is likely to go viral (Izawa,2010; Berger & Milkman, 2011; Guadagno et al., 2013). 

The entertaining, informative or intense, related to trend or event, attracting audience's desire to serve others- express individual, communicative among others, and thanked by others are the keys in making contents for video, thus it would go viral (Izawa, 2010; Unruly, 2015). 

Relates to emotional response given to viral video, Unruly (2015) explicate the positive and negative emotions which likely aroused. 

Positive emotions which mentioned are warmth, happiness, hilarity, and surprise, whereas the negative emotions such as confusion, contempt, anger, and disgust. Concisely, previous studies agreed that emotions are playing important role in making videos viral. Video which have intense emotional prompt more sharing and high numbers of views. 

On the other hand, previous research also found the elements that make video become viral. West in 2011 then explored more about the elements of video that might drive it to viral. The findings of them shows there are several elements that make video goes viral which are Duration, Element of Laughter, Element of Irony, Element of Surprise, Presence of Musical Qualities, and Presence of Celebrity.

Full paper: THE EFFECT OF CONTENT VIRAL VIDEO TO ENGAGEMENT AND CONVERSATION by Rachmania Dianthe & , Budi Permadi Iskandar2

Without any intention to be viral, our First Lecture for this new semester 2023-2024 become viral  with the 17 second video in Tik Tok which achieve more than 1 MILLION viewer during 3 days.


and also the early writing "Minggu Pertama Semester 1 2023-2024" 

Based on that, later we need to examined how the CONTENT and EMOTIONAL are related and make the video become viral.

Thanks to all for the surprised!

Isnin, 25 September 2023

KARSUM-19 TeNNiS

 After few years, playing for fun, and now playing for the carnival. It's take moment.

compilation of the 1 day games with number 24.

Serve, hit and smash.
Start on the afternoon after Rainy day during the morning,



Waiting until 14.00 pm surely need to create the better facilities especially rooftop for the court number 1 .


Khamis, 14 September 2023

Due Inquiry

 More than Domestic Inquiry (DI), due means anything which included the process to investigate the misconduct cases in the workplace. With the intention to learn, we provide a role play to fulfill the essence learning by doing.

With the speaker / Trainer and all participant

This one day course start with lecture on theory and concept start during the morning session with 15 minutes breaks for refreshment and start with role play on the afternoon based on the case study given.

Thanks to Mr. Bernard Kanny (Senior Principal Consultant- Industrial Relations, MEF) and MEF Regional Office (Sabah), All the participant from Kota Kinabalu and Industrial Relations Program UMS (Lecture and Graduate Students) which involved actively during the event.

More information, please click link below:

Mr. Bernard Kanny: https://www.mef.org.my/ContactUs/consultantprofile.aspx?@ID=47


Jumaat, 25 Ogos 2023

KaYuHaN MeRDeKa@FSSK

 Dua hari yang lepas di saat semester sedang bercuti, acara tahunan ini untuk menyemarakkan sambutan bulan kebangsaan.

Persiapan Speda dan Bendera

Cuaca petang kelihatan mendung seakan-akan turun hujan, namun bermula awal hingga tamat kayuhan, cuaca baik baik sahaja dan kayuhan selesai dalam pukul 6 pm. Hasilnya:
Suasana petang di sini

terima kasih kepada semua.

setahun yang sudah...
3.8.2022
Merdeka!